Top Beauty Retail Apps in Oman Q3 2023 Performance

In Q3 2023, the top 5 beauty retail applications in Oman on a unified platform showed varied performance trends. Below is a detailed breakdown of weekly downloads and active users for each app, based on data from Sensor Tower.

Sephora UAE: Beauty,Make up experienced a fluctuating trend in weekly downloads. Starting with 1.7K in late June, the numbers dipped to around 963 in early September but picked up again, reaching 1.9K by the end of the quarter. Active users for the app saw a gradual increase from approximately 9.5K in late June to 10.8K by the end of September.

Nice one | نايس ون showed a consistent upward trend in weekly downloads, starting at 708 and climbing to 1.6K by the end of the quarter. Active users also increased steadily from around 4K in late June to over 5.4K by the end of September.

VPerfumes - Buy Perfumes had lower download numbers compared to the other apps, starting at 216 and ending at 183 weekly downloads. However, the app did not report any active user data for this period.

Purplle - Beauty Shopping App saw an increase in weekly downloads from 106 in late June to 185 by the end of September. Active users for Purplle grew from approximately 607 to 1.1K during the same period.

Nykaa – Makeup/Beauty Shopping experienced a similar trend in weekly downloads, starting at 142 and peaking at 354 in mid-July before settling at 164 by the end of the quarter. Active users increased from around 2.1K to approximately 2.5K during this period.

For more detailed insights and data, visit Sensor Tower.